Using AI to Build Customer-Centric Winning Strategies
This isn't about selling AI to customers. It's about arming our sales teams with AI-powered tools to understand customer needs more deeply, build strategies faster, and focus on what truly matters: helping them achieve their public safety outcomes.
The Foundation: Our Unmatched Data Ecosystem
Our AI sales engine is powerful because it runs on better fuel. The Safety & Security Ecosystem provides a rich, proprietary data source on workflows and technology adoption, allowing our AI to generate insights and strategies no competitor can replicate.
9-1-1 Call & Community Engagement
VESTA, Rave Mobile Safety
Command Center CAD & Dispatch
PremierOne, CommandCentral
Situational Awareness & Intelligence
CommandCentral Aware
Mission-Critical Field Response
P25 Radios, SVX Bodycams
Drones as First Responder
BRINC Drones
Records & Evidence Management
CommandCentral Records
Validated Market Leadership
+50
Net Promoter Score
This deep customer trust gives us the credibility to lead strategic conversations based on our AI-generated insights.
From Reactive Selling to Predictive Pursuit
Our AI-Powered Go-to-Market Engine transforms how our teams find, engage, and win deals.
The Old Way: Manual & Slow
- ⏳ Waiting for RFPs to be issued.
- manual research across siloed sources.
- 📝 Generic, one-size-fits-all proposals.
- 🐌 Sales cycles lasting 9-12+ months.
- ❌ High risk of being late to the conversation.
The New Way: AI-Augmented & Fast
- 🎯 Proactively identifying customer needs with AI.
- 🤖 Automated "Deal Briefs" with deep customer insights.
- ✨ Hyper-personalized strategies created in minutes.
- 🚀 Strategy development time cut by ~80%.
- ✅ Shaping requirements before the RFP is written.
Radical Acceleration, Quantifiable Results
This isn't just a different approach—it gives our sales teams a faster, more efficient, and more effective way to build winning strategies.
Timeline Compression: From Months to Weeks
Our AI engine drastically reduces the internal time it takes to create a customer-ready, decision-ready proposal.
Man-Hour Savings: Freeing Up Our Experts
Automating low-value tasks allows our senior sales staff to focus on strategic relationship building and closing deals.
Mastering the Value Conversation with the Three "Whys"
Our AI-generated strategies equip our sales teams to answer the fundamental questions every public sector leader asks, turning a sales pitch into a strategic consultation.
Why Now?
The AI-Powered Urgency Narrative
We use AI to build a predictive model from the customer's own data. We show them a data-backed forecast of how their problems will escalate, creating a powerful, time-sensitive reason to invest.
Why Not Wait?
The "Cost of Inaction" Model
Our strategy goes beyond ROI to quantify the hidden costs of the status quo. We calculate the dollar value of operational inefficiencies and safety risks to prove that waiting is the most expensive option.
Why This Solution?
The Ecosystem Value Argument
Our AI-built plan demonstrates that investing in an integrated ecosystem delivers an exponential return. It's the only approach that makes every other asset—and every staff member—more effective and valuable.
From AI Strategy to Street-Level Results
The ultimate goal of our AI-powered sales strategy is to help our customers achieve tangible, measurable improvements in public safety. Our strategies are designed to deliver real-world outcomes.
Reduced Response Times
Our strategies identify operational bottlenecks and map technology solutions to them, helping agencies reduce emergency response times when every second counts.
Increased Case Clearance
By designing solutions that break down data silos between dispatch, field officers, and detectives, our strategies help agencies connect the dots and solve more cases.
Enhanced Community Trust
Our data-driven approach helps agencies deploy resources more effectively and transparently, building the measurable community trust that is vital for modern policing.